L’Ontario interdit le recours à des athlètes professionnels pour faire de la publicité et commercialiser des paris sportifs en ligne | Nouvelles de Radio-Canada
L’Ontario interdit le recours à des athlètes professionnels pour faire de la publicité et commercialiser des paris sportifs en ligne | Nouvelles de Radio-Canada
Notable changes to the guidelines: At a minimum, materials and communications shall not:
>Use or contain cartoon figures, symbols, role models, social media influencers, celebrities, or entertainers who would likely be expected to appeal to minors. [This requirement has been changed]
—
>Use active or retired athletes, who have an agreement or arrangement made directly or indirectly between an athlete and an operator or gaming-related supplier, in advertising and marketing except for the exclusive purpose of advocating for responsible gambling practices. [This requirement is new]
—
>Entice or attract potentially high-risk players. Instead, measures shall be in place to limit marketing communications to all known high-risk players. [This requirement has been changed]
endosurgery
It’s a good first step. Next is banking gambling adverts altogether
thatmitchguy
Good thing we extended Matthew’s before this lol
BossBrief539
Lol what a liberal gongshow.
SketchedOutOptimist_
Thanks everyone for complaining about the gambling ads popping up: along the boardsconstantly, across the screen during game play, every 2 minutes during intermission, at each commercial break and as part of the actual game’s programming content.
The gambling adds played like a virus and I’m sure 89% of us hated them right away.
AngledLuffa
Great, now how am I supposed to teach my six year old who watches games with me how important it is to be addicted to gambling?
BUROCRAT77
About fucking time. Now to ban adds for this shit all together
uncleben85
One of the first things I’ve agreed with the Ontario government over in a long time.
Sorry athletes. Like, that does suck for you, but I’m sure you’ll find other advertisement deals easy enough. We need to put a dent into the Wild West that is gambling ads in Ontario.
ElephantShell34
It’s always been weird for athletes to advertise a product they are not legally allowed to use for their sport.
AsparagusAccurate277
Glad we live in such a nanny province.
alexsharke
Now bam them from having whole segments of odds on Sportsnet.
leafsbroncos18
Steve dangle gambling network in shambles. As a former long time fan, fuck em
Sherwood_Hero
Evander Kane files for bankruptcy in Mar 2024 I bet.
23 Comments
Great first step. Hoping more steps follow.
So, AM can’t advertise Bet99 anymore?
Loss of income…
Finally, was tired of Cabbie, Pronger and Gretzky
Looks like Mathew’s really did take a pay cut.
This I like.
Ontario shows some rarely used common sense.
Good thing they waited until after Auston signed.
Goto the primary source:
https://www.agco.ca/blog/lottery-and-gaming/aug-2023/agco-ban-athletes-ontarios-igaming-advertising-protect-minors
Notable changes to the guidelines: At a minimum, materials and communications shall not:
>Use or contain cartoon figures, symbols, role models, social media influencers, celebrities, or entertainers who would likely be expected to appeal to minors. [This requirement has been changed]
—
>Use active or retired athletes, who have an agreement or arrangement made directly or indirectly between an athlete and an operator or gaming-related supplier, in advertising and marketing except for the exclusive purpose of advocating for responsible gambling practices. [This requirement is new]
—
>Entice or attract potentially high-risk players. Instead, measures shall be in place to limit marketing communications to all known high-risk players. [This requirement has been changed]
It’s a good first step. Next is banking gambling adverts altogether
Good thing we extended Matthew’s before this lol
Lol what a liberal gongshow.
Thanks everyone for complaining about the gambling ads popping up: along the boardsconstantly, across the screen during game play, every 2 minutes during intermission, at each commercial break and as part of the actual game’s programming content.
The gambling adds played like a virus and I’m sure 89% of us hated them right away.
Great, now how am I supposed to teach my six year old who watches games with me how important it is to be addicted to gambling?
About fucking time. Now to ban adds for this shit all together
One of the first things I’ve agreed with the Ontario government over in a long time.
Sorry athletes. Like, that does suck for you, but I’m sure you’ll find other advertisement deals easy enough. We need to put a dent into the Wild West that is gambling ads in Ontario.
It’s always been weird for athletes to advertise a product they are not legally allowed to use for their sport.
Glad we live in such a nanny province.
Now bam them from having whole segments of odds on Sportsnet.
Steve dangle gambling network in shambles. As a former long time fan, fuck em
Evander Kane files for bankruptcy in Mar 2024 I bet.
Good
Good
Good.